Rosalie is an appointment only, locally owned bridal boutique dedicated to bringing luxury bridal gowns to central Iowa. Celebrating you while assisting in finding the perfect dress for your special day.
01 / Who We Are
Rosalie offers an intimate, personalized shopping experience tailored to each bride's unique style and vision. Appointments are private to allow our brides and their guests exclusive access to our shop.
As a bride at Rosalie, you will have a dedicated bridal stylist to guide you through our curated selection of luxe gowns from renowned and elevated designers. Brides can expect tailored, one-on-one attention and a celebratory atmosphere.
02/ The Experience
The experience at Rosalie begins the moment you book your appointment. We’ll connect with you as the bride to learn about the vision for your wedding dress and your special day. Based on your inspiration, you’ll arrive at Rosalie to find a room thoughtfully curated to reflect your style.
As a bride at Rosalie, you’ll have the entire shop to yourself. Whether you choose to shop solo, with a single guest, or with a whole entourage, the boutique is exclusively yours. When entering the shop we celebrate the process of finding your dream wedding dress with a pop of champagne. Our intimate and comfortable space is designed for you to create unforgettable memories while trying on our exquisite gowns.
03/ Love Notes
From Ellie /
Rosalie is the absolute best! I had such an amazing experience and cannot recommend them enough. From the moment I walked in, Chloe made me feel so welcomed, comfortable, and celebrated during such a special season of my life. She was incredibly kind, attentive, and truly made the dress shopping experience a dream! Every interaction since picking out my dress has been just as amazing. Chloe kept me updated on when my dress would arrive, and it was so special getting to come back in to try it on again and pick out my veil. All of the ladies at Rosalie are absolutely wonderful, and you can tell they genuinely care about making each bride feel special and supported throughout the entire process. I couldn’t recommend Rosalie enough to any future bride looking for the most beautiful, personal, and memorable bridal shopping experience!
From Bekah /
I had an amazing experience at Rosalie! From the moment I walked in, everyone made me feel so welcomed and comfortable. Chloe and the rest of the staff were incredibly helpful, attentive, and creative throughout the entire appointment. I sent over my Pinterest board beforehand, and they had several dresses pulled for me that were exactly my style and vision. Every dress was absolutely stunning and such high quality. The whole experience felt so personal, thoughtful, and special, and it truly was the perfect place to find my wedding dress. I couldn’t recommend them more!
From Tara /
Chloe has created such an elegant, timeless collection of wedding dresses with some of the best designers and beautiful high-quality fabrics. The experience felt intimate, welcoming, and thoughtfully curated. I also loved the natural light throughout the space, it made the experience feel even more special. My stylist Alexis made me feel confident, comfortable, and truly listened to throughout the entire appointment. After visiting other bridal shops in Des Moines, Rosalie stood out for the personalized experience, transparency, and attention to detail. I couldn’t recommend them enough to any bride looking for a special dress shopping experience!
We are constantly following bridal trends, both new and classic, in order to offer a wide variety of gowns. Carrying designers we not only trust in but adore their aesthetic as well.
04 / Featured Designers
KHYA bride
Jenny Yoo
Katherine Tash
At Rosalie, we choose to focus on one bride at a time. That being said we do require an appointment to be made in order to try on gowns. Appointments are available Wednesday through Sunday.
To make an appointment click here.
For general inquires visit our contact page.